Hook came to us with a product prototype of a portable door hook. Our job would be to make that exciting and clearly communicated, mainly through an international webshop. We helped out in refining the work put down in the visual identity and communication, and went to work on creating a simple, clear, fun and user friendly international webshop. We needed to balance the technical complexity of an international webshop, with the simplicity of the product and communication.
The result is a simple and fun webshop that works just as well on a mobile device as on a desktop computer. Perfect for spontaneous buyers referred from Facebook or other social channels. The system works flawlessly, and Hook is happily shipping product to curious travellers all over the world.